The following tutorial is an easy to follow guideline to
ensure you find the web design company that is right for you.
Take a moment to consider what purpose your website will
serve. In other words, what marketing objective or set of objectives does the
website address that are specific to your marketing plan? Do you want to
sell your products and services online? Do you want to collect
data? Or perhaps you want to generate donations, interest in a cause,
promote upcoming events and so on. These factors will be important in
determining the best solution.
Questions you should ask yourself
These critical questions are important to consider prior to
the creation of your new website.
How often will the content on the site be updated?
Beyond the static company information that needs to be added
initially, how often will you be adding fresh content? This can include blog
posts, articles, videos, product pages, etc.
Who owns the website and domain name upon completion?
This is a very important question because a lot of popular
website companies will provide an inexpensive monthly cost but they own the
code and the domain. This is important because if you should decide to
move your site or make certain changes you are at their mercy and could even
lose your website.
Do you build the site or do I?
Some companies advertise a low rate and then hit you with
additional cost to provide the design and publish your site. Unless you are a
professional designer and familiar with html, css, java, php and other
languages you SHOULD NOT build your own site. Simply put, it is a waste of
time and money.
Do you intend to generate leads from the site?
Do you intend to sell products/services and collect payments
directly from your website?
Do you want to maintain the site internally, or work with a
vendor who provides monthly maintenance?
